![]() In fact, when Toy Story was released, it was right around the same time another landmark movie was released which was Jurassic Park. However, that basic technology core in Pixar, especially in the area of rendering, has always remained and we’ve always shared that technology with the rest of the industry. It was only in the early 1990s that Pixar started working on the first fully CG animated feature film, which of course became Toy Story, and since then has become best known as a feature film animation studio and indeed, that’s what we really are. RenderMan actually goes back to the origins of Pixar when in 1986 Steve Jobs purchased what was then the computer graphics division of Lucasfilm and turned it into a company called Pixar. Pixar was originally focused on selling hardware and software to process, what then in the 1980s was high-level computer graphics and obviously pretty primitive in today’s standards. Also, seeing new methods of achieving a certain type of effect or result is definitely very stimulating. How you get around problems and solve them is the most fascinating part of this business. The common thread for all of these is that I’ve become very interested in all the tools and how you do things. Now I’ve been at Pixar for the past 10 years. I joined AutoDesk for a period of time and I was responsible for 3D products such as 3ds Max. I was the Product Manager for Maya from version 1. I was actually on the original team that developed Maya way back in the beginning. For me, how to get there gave me the most satisfaction. What they produce is what gives them job satisfaction. ![]() Most people are working in a creative role because they are creatives. I worked in production for a period of time, but I actually reached a point in my career where I realized that the means were actually more interesting, stimulating, and fulfilling than the ends. My first college degree was in graphic design and then I did computer science. My name is Chris Ford, I’m the Business Director for RenderMan.
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